Social Media Strategist

• Understanding of SEO as it relates to social media.

• Familiarity with influencer marketing and user-generated content (UGC).

• Strong communication, copywriting, and organizational skills.

• Experience with tools: Hootsuite, Later, Canva, Adobe Suite, CapCut, Google Analytics.

• Developing and Implementing Social Media Strategies:

This involves defining the overall direction of the client's social media efforts, setting goals, and identifying target audiences. 

• Managing Social Media Accounts:

Oversee the day-to-day operations of the client's social media profiles, including posting, responding to comments, and managing interactions. 

• Analyzing Engagement Data:

Track key performance indicators (KPIs) like follower growth, engagement rates, and website traffic to measure the success of campaigns and make data-driven decisions. 

• Building and Maintaining the Community:

They foster a sense of community by interacting with followers, responding to inquiries, and building relationships with influencers. 

• Managing Social Media Advertising Campaigns and reports:

Responsible for developing and managing social media advertising campaigns, including setting budgets and tracking performance and presenting final report to client. 

• Collaborating with other teams:

Work with creative, marketing, sales, and product development teams to ensure social media efforts align with overall business objectives. 

• Identifying Trends and Best Practices:

They stay up-to-date on the latest social media trends, tools, and best practices to ensure the company's social media strategy remains relevant and effective.

A creative and data-driven Social Media Strategist with strong skills in content creation, community management, and campaign analysis. Must understand SEO, influencer marketing, and be proficient with tools like Canva, CapCut, Hootsuite, and Google Analytics. Up-to-date on trends and able to collaborate across teams to deliver results.