
Skills :-
- Strong sales and negotiation skills
- Ability to build relationships with farmers, retailers, and suppliers
- Good communication and interpersonal skills
- Market research and demand generation ability
- Experience using digital tools (Excel, CRM, mobile apps)
- Strong organizational and reporting skills
Requirements :-
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Minimum 2 years of experience in agri-input sales, FMCG sales, or rural distribution.
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Experience working with dealer networks, field sales, or digital agriculture platforms is preferred.
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MBA, BBA/BBS, or related field.
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Bachelor’s degree in Agriculture will be an added advantage.
Job Responsibility :-
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Identify and onboard farmers, farmer groups, cooperatives, and local input retailers.
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Promote agri-input products including seeds, fertilizers, pesticides, tools, and machinery.
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Plan and execute weekly and monthly sales campaigns both online and offline.
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Achieve and exceed monthly sales targets.
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Coordinate with the marketing team for field events, demonstrations, and digital promotions.
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Collect and register customer orders through the GeoKrishi platform and social media channels.
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Ensure smooth order processing through the workflow: Farmer → GeoKrishi Center → Warehouse → Delivery.
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Track order status, stock availability, and delivery timelines with warehouse hubs.
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Resolve delivery issues, delays, or product mismatches promptly.
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Coordinate with delivery and logistics partners to ensure timely order fulfillment.
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Gather field insights on pricing, competitor products, seasonal demand, and farmer needs.
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Recommend new product offerings and bundled input packages.
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Report market opportunities and potential risks to management.
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Prepare weekly and monthly sales performance reports.
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Maintain records of leads, orders, and sales conversions.
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Use GeoKrishi digital tools such as the GeoKrishi App, CRM systems, and order management platforms for reporting
Who are looking for :-
A proactive Sales Manager with experience in agri-input or rural sales, strong team leadership, and the ability to drive sales and build farmer/retailer relationships
Pathway Technologies and Services
Pathway Technologies is a team of technology experts and development practitioners delivering innovative and integrated solutions to organizations. We help streamline work processes through modern technology and efficient systems. Our core services include software development, business and knowledge process outsourcing, and ICT consultancy and advisory services
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