About the role
- Generate qualified sales meetings with international schools and education groups.
- Personally conduct high-quality outbound calls, emails, and LinkedIn outreach.
- Identify and engage senior decision-makers, including Heads of School, COOs, Admissions Directors, HR leaders, compliance teams, and technology stakeholders.
- Research target accounts and identify relevant decision-makers and business opportunities.
- Develop prospecting strategies, messaging, call approaches, and multi-channel outbound campaigns.
- Coach, mentor, and manage junior BDRs to improve their sales performance.
- Review calls, provide practical feedback, and establish strong sales development practices.
- Maintain accurate prospect, activity, and opportunity records in HubSpot CRM.
- Qualify meetings and opportunities effectively before handing them over to the senior sales team.
- Track outreach activity, meetings, opportunities, conversion rates, and sourced pipeline.
- Prepare clear weekly performance reports and provide actionable insights.
- Identify weaknesses in outbound campaigns and implement improvements quickly.
- Support recruitment, onboarding, and development of additional BDRs as the team expands.
- Work closely with the CEO and leadership team on sales strategy and international market expansion.
- Spend approximately 60–70% of the role directly on sales and prospecting activities.
