Area Sales Manager

• Develop and execute sales strategies to achieve assigned revenue and volume targets.
• Manage, develop, and expand the distributor and retail network across the assigned territory.
• Drive primary and secondary sales growth through effective market strategies.
• Monitor market trends, competitor activities, pricing, product availability, and visibility.
• Lead, motivate, and manage the sales team to achieve business objectives.
• Ensure effective distribution, merchandising, market coverage, and product placement.
• Build and maintain strong relationships with distributors, retailers, and key customers.
• Prepare sales forecasts, performance reports, and market analysis for management.
• Identify new business opportunities and expand the company's market presence.
• Ensure effective implementation of sales, promotional, and trade marketing initiatives.
• Monitor territory performance and take corrective actions to improve sales results.

• Bachelor's degree in Business Management, Marketing, or a related field.
• Minimum 5+ years of relevant FMCG sales experience, preferably in a supervisory or managerial position.
• Strong knowledge of the Kathmandu market and FMCG distribution network.
• Proven track record of consistently achieving sales targets.
• Strong experience in distributor and retail network management.
• Excellent leadership, negotiation, communication, and analytical skills.
• Ability to manage and motivate sales teams effectively.
• Strong understanding of merchandising, market coverage, and trade marketing.
• Target-oriented, proactive, and commercially driven mindset.
• Willingness to take ownership and work in a performance-driven environment.

We are looking for a results-driven FMCG sales leader who understands the Kathmandu market and knows how to build strong distributor and retail networks. The ideal candidate should be confident in leading teams, driving sales growth, managing market operations, and turning sales strategies into measurable results.